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Capturing the essence of SXSWi 2016 from afar

SXSW interactive 2016 has come and gone. What a whirlwind and I wasn’t even physically there. Like many watching from the sidelines, I was trying to keep abreast of the plethora of conversations around this fascinating five day event. I, like many others,  followed numerous of the brightest sparks not only presenting but attending from agencies […] Read more

Social Listening and Global Insights at #SXSW Interactive 2016

This year, I applied for a speaking pitch for #SXSWI 2016 who’s title was about “good crack.” Was my session about crack? Well not exactly, I wanted to talk about the word crack and use it to illustrate how culture, context, and location make all the difference in online communication. Unfortunately I didn’t get selected […] Read more

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